Here is a station id, newsbreak, and promo montage from KSLA, the CBS affiliate for Shreveport, LA, as broadcast on channel 12. All copyrights acknowledged. The footage here consists of station programming from when the station was owned by Viacom, Ellis Communications, and Raycom Media. Overall, the station’s logos consisted of a 12 logo similar to that of KBMT of Beaumont/Port Arthur/Orange, TX, which was used until 1995 and a WSB-TV inspired rectangle logo, which the station has used in various forms since 1996.
Early ids referred to KSLA as the Ark-La-Tex station, which seemed to be common among Shreveport TV stations. 1:00 features a news promo with Dennis Bounds from about 1990. 2:20 features a Project Pride ID from about 1991, which is when the station seemed to also use a Building Pride news package from Shelly Palmer Music. 2:23 features some news bumpers and news teasers set to the Get Ready for CBS affiliate package that was also used by WJTV in Jackson and KZTV in Corpus Christi, among other CBS affiliates. 5:57 features a late era Viacom-era presentation from about 1994/1995. KSLA just missed becoming a CBS O&O as Viacom sold the station to Ellis Communications. It adopted a rectangular logo and “The One and Only” news theme similar to that of other Ellis affiliates. 7:18 shows a station id from 1996. The slogan “Coverage You can Count On” also premiered from this period, and the station continues to use it today. 8:45 shows mid-2000s ids and footage from the First News era. 9:14 shows a rather unique station id set over CBS graphics, which was uncommon among many Raycom stations. 15:15 shows late 2000s material.
The modern presentation of KSLA begins at 16:06 with 2015 footage (including Lafayette Theater Shooting). Today, KSLA uses Aerial as its news theme post the Stephen Arnold transition. 16:20 features a “sign off” the station has in which it airs a radar image once or twice a week for about 30 minutes. 24:20 features several talent ids which are somewhat like sister station WAFB’s ids only these are silent over Aerial while WAFB’s usually have the anchors speak.
Syndicated programming on KSLA mentioned here includes, but is not limited to Arsenio, Showtime at the Apollo, and Sally Jessey Raphael, and Entertainment Tonight. Similar to that of WAFB, syndicated programming spots are somewhat rare on KSLA. Talent mentioned/featured includes, but is not limited to: Karin Adams, Dennis Bounds, Sherry Warren, Christie Walton, Sharon Brave, Carl Pentley, Kysa Anderson, Grace Polaski, Jeff Harrell, Michelle White, Patrick Dennis, Jeff Castle, Dominique Benn, Doug Warner, Adria Goins, Ron Young, Shayne Wright.